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Amy's avatar

My thoughts exactly about David Bars. So elitist. Anyway, I live in Switzerland and Formetta Collagen is the newest thing to hit the market. Lots of glossy marketing. What’s your take? Clients are asking and I’m wondering if this is just another expensive collagen supplement being sold in aesthetic packaging.

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Keith T Ayoob's avatar

Lactation cookies -- I'd want to know FIRST if the nursing mom's diet missing something. I don't get the need, and would they work? This study (https://pubmed.ncbi.nlm.nih.gov/36921902/) suggests no effect. There is no magic ingredient here and I'm concerned that such cookies be eaten instead, as some sort of "magic pill" instead of a lactating mother checking her diet and eating style first, to make sure it's giving her what she needs, or as a substitute for seeking professional evaluation.

The cookies may have ingredients that are "supportive", but we all know consumers can perceive that word differently than RDNs. Marketing these cookies seems more like a money grab and definitely not a substitute for checking the adequacy of one's overall diet and eating style. Most of them have ingredients like oats, flax, brewer's yeast, etc. They can get pricey, and the low-income moms I see shouldn't be guilted into thinking they're "missing out" if they don't buy them. As for moms making them on their own -- most of the moms I see just don't have that kind of time.

Re: the "DAVID" bar -- it does seem like food elitism, but I'm pretty sure that's the demo they're appealing to, at least at first. I just returned from the Fancy Food Show in NYC and they exhibited there. Enough said -- it's not the "economical food show." It's low in fat (2 gm, mostly from high-SFA tropical oils) 28 grams of protein, and a whopping 28 grams of protein. 150 calories might seem "snack-level", but the protein suggests a whole meal's worth. I can see someone using it as a high-protein meal replacement for 150 calories. Bad idea. No added nutrients, BTW, just the bar. It retails for about $3.50. The New Yorker magazine did a piece on the "inventor" a while back. He's a tech entrepreneur who sold his company for big bucks (really big), is mostly vegetarian, and he had this idea.....

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